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New Sounds New Styles

New Sounds New Styles was a monthly music, art and fashion magazine first published in the UK in July 1981, and covering the New Romantics movement and clubbing scene.

It lasted 13 issues and ended July 1982.

 

In the latter days of 1980 the Production Editor of Smash Hits, Kasper De Graaf, pitched an idea to EMAP, the publisher of Smash Hits, for a new magazine focusing on the music and style culture that was emerging in the Pubs and Clubs across the country.

 

  EMAP agreed and in March 1981 they published a 64-page pilot issue titled New Sounds New Styles. This new magazine came hard on the heels of The Face and i-D, two independently financed path finders in this yet unfamiliar post-teen market for magazines that discuss more than music alone. New Sounds New Styles was designed to test the potential of the New Romantics fashion and clubbing scene in the very spring when it was taking off with explosive force.

 

Although shortlived New Sounds New Style Magazine proved to be an exciting vechicle for Garrett's experimental graphic style. Allowed a free hand, Garrett introduced a new format for the magazine, using witty graphic puns and devices for the young style-conscious market.

 

EMAP eventually closed the magazine due to what they felt was poor sales of about 50,000 per month (compaired to 500,000 copies each 2 weeks for Smash Hits).  EMAP eventually went for the mid-teen girls market with the successful Just Seventeen Magazine.

 

Thank you to Kasper De Graaf for his help in compiling this page and for providing some of the issues.

Credits:

Below are the Personnel listed over the complete run of the magazine

 

Editor - Kasper De Graaf

Assistant Editor - Plaxy Exton

Features Editor - Robert Elms

 

Visual Structuring / Design Director / Decor:  Malcm Garrett (Assorted iMaGes)

 

Editorial Team:

Robert Elms (Avant)

Laura Hardy

Dave Rimmer

Peter Silverton

 

Visual Assitance / Decoration Squad:

Stephen Appleby

Roger Cleghorn

Joe Ewart

Keith Breeden

Jakki Hancock

Amanda Isaac

 

Art Editor - Joanna Paradise

Advert Manager - Rod Sopp

Advertisment - Adie Hegarty

Publisher - Peter Strong

 

Circulation - EMAP

Published - EMAP Publications Ltd

Printed - East Midland Litho Printers

 

ISSN - 0262 5598 

Spring (March) 1981
Pilot Issue

July 1981

Front Cover - Steve Strange

 

Interviews and Features:

  • Tanzschau

  • Steve Strange

  • Rhythmic Roots - From Bowie To The

  • New  Funk Featuring:

    • Kraftwerk

    • Brian Eno

    • David Bowie

    • Roxy Music

  • Designs For Living

  • Spandau BAllet

  • Nightclubbing - Blitz Club

  • Me, Sir

  • Duran Duran

  • Ultravox

  • I-D = Style

  • Frustrated Ballerinas

  • Visage

 

Do Not Have Can You Help

Issue 00 - Pilot Issue

Price - 65p  Pages 36

Cover By - (Unknown)

This issue came with a Free Spandau Ballet Poster

Issue 01

Price - 65p  Pages 40

Cover By - (Unknown)

This issue came with a Free David Bowie and Linx Poster

Do Not Have Can You Help

August 1981

September 1981

Coming Soon

Front Cover - Biddie 'n' Eve

Back Cover - Emigre Collection

 

Interviews and Features:

  • B-Movie

  • Seaside 1 - Sea, Sand and Style

  • Steve Strange In New York

  • Big Shots At The Bar

  • The Belle Stars

  • Soft Cell

  • Exile Style - Stephen Linard

  • Bryan Ferry

  • Biddie 'n' Eve

  • New Sounds

  • Sounds And Styles Of Brixton

  • Gallery - Jill Furmanovsky

  • Seaside II - Bank Holiday Fun

 

 

October 1981

November 1981

December 1981

January 1982

February 1982

March 1982

April 1982

May 1982

Coming Soon

Front Cover - Andy Polara

 

Interviews and Features:

  • The Latin Groove

  • London Suit Style 81'

  • Blue Rondo A La Turic

  • Depeche Mode

  • Sly And Robbie

  • Havana Let's Go

  • Foot Fashion 81'

  • Kraftwerk Data

  • Rockats

  • Shoe Lines

 

Do Not Have Can You Help

Coming Soon
Coming Soon
Do Not Have Can You Help
Coming Soon
Coming Soon
Coming Soon

June 1982

July 1982

Coming Soon
Coming Soon
Do Not Have Can You Help

Front Cover - Ya Ya (Martin Degville

                        and Jane Farrimond)

Back Cover - Seago

 

Interviews and Features:

  • Mulligan (Fashion) - Painting David Bowie

  • The Ya Ya (Out) Rage

  • Funk

  • Spandau Ballet On Broadway

  • Together They Shine - Lynx

 

Nightclubbing with

  • Cagneys (Liverpool)

  • Club for Heroes (London)

  • Le Beat Route (London)

 

Hair with

  • Mary Lou Green

  • John 'Ollie' O'Donnell

  • Antenna (Simon Forbes)

  • Smile (Keith and Leslie)
     

The Creaole Kid (August Darnell)

Michael Zilkha Of Ze Record Label

 

Issue 02

Price - 65p  Pages 40

Cover By - Brian Griffin

This issue came with a Free Duran Duran and Grace Jones Poster

Do Not Have Can You Help

Issue 03

Price - 65p  Pages 40

Cover By - Rolph Gobits

Back Cover by - Sketches

        Stephen Linard

Poster 1 - August Darnell (Kid Creole) by

            Larry Williams

Poster 2 - Belle Stars by

     Gerard Mankowitz

This issue came with a Free Kid Creole and Belle Stars Poster

Do Not Have Can You Help
Do Not Have Can You Help

Issue 04

Price - 65p  Pages 40

Cover By - Fin Griffin

Poster 1 - Brian Griffin

Poster 2 - Geoff Howes

This issue came with a Free Ultravox and Gary Numan Poster

Issue 05

Price - 65p  Pages 40

Cover By - (Unknown)

This issue came with a Free Soft Cell / Siouxsie and Budgie Poster

Coming Soon

Front Cover - Midge Ure (Ultravox)

Back Cover - Gary Numan and

                             Ultravox

 

Interviews and Features:

  • Q - What Is Style Nightclubbing - Groovy Cellar (Planets)

  • Heaven 17

  • Harry Cool - Who Stole Spandau Masterplan

  • Rapping Yarns

  • Teardrop Explodes

  • John Chatters

  • New Sounds with

    • Tik Tok

    • Multivizion

  • Pete Shelley

  • Gallery - Derek Ridgers

  • Bauhaus - The Band And The Movement

  • Ultravox

  • Pete Burns

  • Fashion Eye

  • Mick Khan - Japan

 

 

Front Cover - Simon Le Bon

                  (Duran Duran)

 

Interviews and Features:

  • Khan and Bell

  • Duran Duran

  • Shock

  • So You Want To Be A Dancer

  • New sounds

  • Harry Cool

  • The Jackson / ABC

  • Japan

  • Son Of A Pop Group

  • Nightclubbing

  • Kipper Kipper Kipper

  • Q: What Is Entertainment?

  • Fashion Show: Axiom

  • Richard Burgees

 

Coming Soon

Coming Soon

Front Cover - Grace Jones

 

Interviews and Features:

  • Simple Minds

  • Anthony Price

  • Fashion

  • Gallery

  • Q: What Was 1981

  • Landscape

  • Perry Haines

  • The Slits

  • Fashion Shows

  • Now Sounds

  • Laurie Anderson

  • Fun Boy Three

  • Avant

  • Brian Griffin

 

Do Not Have Can You Help

Interviews and Features:

  • Culture Club

  • Nightclubbing

  • Toyah

  • Vic Godard

  • Now Sounds

  • Vague Designs

  • The Stray Cats

  • Buskers

  • David Byrne

  • Avant

  • Eddy Grant

 

Do Not Have Can You Help

Issue 06

Price - 65p  Pages 40

Cover By - (Unknown)

This issue came with a Free Spandau Ballet and Landscape Poster

Do Not Have Can You Help

Issue 07

Price - 65p  Pages 36

Cover By - (Unknown)

This issue came with a Free Japan and Steve Strange Poster

Do Not Have Can you Help

Do Not Have Can You Help
Do Not Have Can You Help
Do Not Have Can You Help
Do Not Have Can You Help

Front Cover - Siouxsie

 

Interviews and Features:

  • Siouxsie

  • PX

  • James Brown

  • Orchestral Manoeuvres

  • Lydia Lunch

  • Now Sounds

  • Soft Cell

  • Avant

  • Gallery

  • At Home: Cristina

 

Do Not Have Can You Help

Front Cover - Dave Gahan

                    (Depeche Mode)

Back Cover - Linda Millard

 

Interviews and Features:

Depeche Mode

 

Featuring Clothes:

  • Offcuts

  • Olto Fashions - Notingham

  • Look! March

  • Jewellery  - Judy Blame

  • These Are Cuts

 

Featuring Music:

  • Playlist

  • Soundtract

  • UB40

  • Afrikan Star

  • The Decorators

  • Genevieve Takats

  • Buzzz

  • The dBs

 

Featuring Style:

  • Harry Cool

  • Gallery - Ian McKell

  • Man Machine Art

  • Nightstyle in Edinburgh

  • Peter Goodwin At Home

 

Schouwburg:

  • Films / Videos / Exchibitions

  • Culture Co-efficient

 

Avant:

  • Elms on Jazz

  • Film Posters

  • New York: Break Dancing and Zulu Nation

Issue 08

Price - 65p  Pages 40

Cover By - (Unknown)

This issue came with a Free Haircut 100 and Dexy's Midnight Runners Poster

Do Not Have Can You Help

Issue 09

Phase 2 Issue A

Price - 65p  Pages 60

Cover By - Ian McKell

Back Cover By - Koto Bolofo

This issue came with a Free Flexi Disc

(See End)

This issue had a 10p Price Increase

Do Not Have Can You Help

Front Cover - Heaven 17

Back Cover - Mikey (Culture Club)

 

Interviews and Features:

Heaven 17

 

Featuring Clothes:

  • Offcuts

  • Melissa Caplin

  • Look! April

  • Johnsons

  • Asa Skold

 

Featuring Music:

  • Playlist

  • Soundtract

  • Theatre Of Hate

  • The Compact Organisation

  • Ippu Do

  • Leisure Process

  • The B52's

  • The dBs: Part Two

  • Holger Czukay

 

Featuring Style:

  • Steve Norman at Home

  • Scheherazade and the Cowboy

  • Harry Cool's Who's Who

  • The Harry Cool Game

  • Gallery - Paul Edmond

  • Nightclubbing

  • Maasai Dance Company

 

Schouwburg:

  • Films / Videos / Exchibitions

  • Mayakovsky

 

Avant:

  • Elms on Bowie

  • Obituaries: Thelonius Monk /
    Lee Strasberg

  • Gurdian Angels

  • Collusion

  • Tony Benn Funk force

  • Wynton Marsalis

Front Cover - Gary Kemp

                         (Spandau Ballet)

Back Cover - The Art Of Parking

                         Cadillac with Jamie

 

Interviews and Features:

Gary Kemp (Spandau Ballet)

 

Featuring Clothes:

  • Offcuts

  • The Foundry

  • Dressing Down, Getting Out

 

Featuring Music:

  • Thompson Twins

  • African Pop

  • Pigbag

  • The Associates

  • Peter Ogi

  • Flight One Nine

  • Teo Teo

  • Vangelis

  • Wide Boy Awake

  • Haysi Fantayzee

  • Bow Wow wow

  • Weapon Of Peace

  • Rational Approach

 

Featuring Style:

  • Gallery: Koto Bolofo

  • Wilde Night

  • Look! Bananarama

  • Antenna

 

Schouwburg:

  • Peter Phillips

 

Avant:

  • Elms On Brando

  • Brother D

  • James Bond

  • The Kray Twins

Issue 10

Phase 2 Issue B

Price - 75p  Pages 64

Cover By - Penny

                 Charrington

Back Cover By - Mark LeBon

Issue 11

Phase 2 Issue C

Price - 75p  Pages 64

Cover By - Penny

                Charrington

Back Cover By - Malcolm

                      Garrett

Front Cover - Jim Kerr

                    (Simple Minds)

Back Cover - Harlequin

 

Interviews and Features:

Jim Kerr (Simple Minds)
 

Featuring Clothes:

  • Offcuts

  • Demob

  • Swimwear

  • Paul Shriek
     

Featuring Music:

  • Yazoo

  • Robert Wyatt

  • Dollar

  • 23 Skidoo

  • Pride

  • Sandie Shaw
     

Featuring Style:

  • Steve Jansen: Photographer

  • Lenny Henry

  • La Visage Parisien

  • Countrymen

  • Warhol

  • The Pope

  • Berlin

  • Pop / Art
     

Schouwburg:

  • Films / Videos / Exchibitions

  • Pennies From Heaven
     

Avant:

  • Elms on Pop

  • The Firm's Finest Hour

  • Dear Heart

  • Dinny Hall

  • John Carpenter

Issue 12

Pop Number 1

Price - 75p  Pages 64

Cover By - Jamie Morgan

Back Cover By - Jamie

                       Morgan

Front Cover - Simon Le Bon 

                 (Duran Duran)

 

Interviews and Features:

Duran Duran
 

Featuring Clothes:

  • Offcuts

  • Tin Tin

  • Simon Withers

  • Gary Alston

  • Shades

  • Indian summer / Arabian Nights
     

Featuring Music:

  • David Essex

  • ABC

  • Quincy Jones

  • Thomas Dolby

  • L Howard Hughes

  • clock DVA

  • Ravishing Beauties
     

Featuring Style:

  • Berlin

  • Wendy Wattage

  • Nightclubbing - Manchester

  • Blade Runner

  • Hammer Horrors

  • Nightclubbing - New York

  • Alex Higgins: People's Champ
     

Schouwburg:

  • Films / Exchibitions
     

Avant:

  • Elms on Stony Browder Jnr

  • Mad Maxx III

  • Empire Bikes

  • In / Out

  • Snow Queen

  • Bacharach and David

Issue 13

Price - 75p  Pages 64

Cover By - Andy Earl

Free Stuff

Throughout the magazines history they gave various items away. 

Below are examples of the stuff given away.

Issue 0 - Spring (March) 1981
Pilot Issue

This issue of New Sounds New Styles Magazine gave it's readers a Free Spandau Ballet Poster measuring 34" x 22"

 

Do Not Have Can You Help

Spandau Ballet Poster

Rainbow Pride Flags

Issue 1 - July 1981

This issue of New Sounds New Styles Magazine gave it's readers a Free David Bowie and Linx Poster measuring 34" x 22"

 

Do Not Have Can You Help

David Bowie Poster

Rainbow Pride Flags

Linx Poster

Rainbow Pride Flags

Issue 2 - August 1981

This issue of New Sounds New Styles Magazine gave it's readers a Free Duran Duran and Grace Jones Poster measuring 34" x 22"

 

Do Not Have Can You Help

Duran Duran Poster

Rainbow Pride Flags

Grace Jones Poster

Rainbow Pride Flags

Issue 3 - September 1981

This issue of New Sounds New Styles Magazine gave it's readers a Free Kid Creole and Belle Stars Poster measuring 34" x 22"

 

Do You Have A Better Scan

Kid Creole Poster

Belle Stars Poster

Issue 4 - October 1981

This issue of New Sounds New Styles Magazine gave it's readers a Free Ultravox and Gary Numan Poster measuring 34" x 22"

 

Do Not Have Can You Help

Ultravox Poster

Rainbow Pride Flags

Gary Numan Poster

Rainbow Pride Flags

Issue 5 - November 1981

This issue of New Sounds New Styles Magazine gave it's readers a Free Soft Cell and Siouxsie and Budgie Poster measuring 34" x 22"

 

Do Not Have Can You Help

Soft Cell Poster

Rainbow Pride Flags

Siouxsie and Budgie  Poster

Rainbow Pride Flags

Issue 6 - December 1981

This issue of New Sounds New Styles Magazine gave it's readers a Free Spandau Ballet and Landscape Poster measuring 34" x 22"

 

Do Not Have Can You Help

Spandau Ballet  Poster

Rainbow Pride Flags

Landscape  Poster

Rainbow Pride Flags

Issue 7 - January 1982

This issue of New Sounds New Styles Magazine gave it's readers a Free Japan and Steve Strange Poster measuring 34" x 22"

 

Do Not Have Can You Help

Japan  Poster

Rainbow Pride Flags

Steve Strange Poster

Rainbow Pride Flags

Issue 8 - February 1982

This issue of New Sounds New Styles Magazine gave it's readers a Free Haircut 100 and Dexys Midnight Runners Poster measuring 34" x 22"

 

Do Not Have Can You Help

Haircut 100 Poster

Rainbow Pride Flags

Dexy's Midnight Runners Poster

Rainbow Pride Flags

Issue 9 - March 1982
Phase 2 - Issue A

This Issue gave it's readers a Free Double Sided Flexi Disc

 

It also provided the Make Your Own Fold-Out Picture Sleeve

 

Do Not Have Can You Help

Side A:

Pete Shelley - Qu'est-Ce Que C'est Que Ca

 

Side B

Animal Magnet - Amor (nsnS Mix)

 

Credits:

Label - New Sounds New Styles

Format - 33   RPM Yellow Disc

Released - 1982

Manufactured By - Lyntone LYN10952/3

Picture Sleeve - Front

Disc Side One

Picture Sleeve - Back

Disc Side Two

Interview

One of the editors of New Sounds New Styles Kasper de Graaf has written a fascinating insight into the magazine on why it came about and why it also stopped.  Click the link below to take you to the Blog where you can read all about New Sounds New Styles.

 

How the Bauhaus changed the 1980s

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